Aqua Soleil
Aqua Soleil is a high-end provider of private and shared excursions, offering unforgettable travel experiences in scenic coastal destinations. When they approached SOS Acquisition, they were heavily reliant on third-party online travel agencies (OTAs) to bring in bookings — sacrificing nearly 20% of their total revenue in commissions. Without a proper booking system or digital infrastructure, they lacked control over their customer journey and profits. Today, Aqua Soleil consistently generates €60,000+ per month in direct bookings, with zero reliance on OTAs — thanks to a fully integrated system we built combining Meta Ads, Google Ads, and automation-powered bookings.
/// The concept was simple: cut out the middleman and reclaim control over their revenue. To achieve this, we developed a direct-to-consumer growth engine, where all traffic, bookings, and customer interactions were owned and managed by Aqua Soleil. The strategy revolved around creating a seamless, high-converting booking experience — powered by AI-driven communication, retargeting, and automated nurture flows. Instead of paying OTAs for leads, we built a system that acquired and converted clients directly at scale.
/// We started by designing and deploying a custom booking platform for Aqua Soleil — built for both mobile and desktop, with live availability syncing, upselling capabilities, and multilingual support. We then integrated this system with:
Meta Ads for top-of-funnel customer acquisition
Google Search + Performance Max for high-intent, location-based targeting
AI-driven automations including WhatsApp, email follow-ups, abandoned inquiry recovery, and post-trip upsells
Every lead was tracked, retargeted, and followed up automatically based on behavior — whether they viewed a trip, asked a question, or partially completed a booking.
The new infrastructure allowed Aqua Soleil to capture 100% of the booking revenue and maximize the lifetime value of every customer — all while reducing manual workload.
/// Prior to SOS Acquisition, Aqua Soleil lacked the tools and systems needed to operate independently. They had no direct booking system, no centralized customer database, and no digital marketing strategy. Most of their revenue flowed through OTAs that claimed high commissions, with no visibility on which marketing efforts were working or how to scale. The business had strong demand, but no way to own or optimize it.
/// We transformed Aqua Soleil into a digitally independent, conversion-optimized business. With their own branded booking system, integrated automations, and full-funnel paid ads across Meta and Google, they now attract and convert their own customers without relying on intermediaries. In just a few months, they scaled to €60,000/month in direct bookings, reduced costs, increased profit margins, and built a system that can grow sustainably year-round.
Aqua Soleil is now in full control — of their leads, revenue, and future.
